Back to All Events

MEDICA 2024


  • Dusseldorf, Germany (map)

Location

Düsseldorf, Germany

Date

November 11-14, 2024

Cost

$500 (To secure a spot in the Utah booth)

Your healthy dose of medical innovation 

This November, we’re excited to announce Utah’s return to MEDICA, the trade fair for medical technology and healthcare. Want in on the action? Apply to join the Utah booth for the chance to showcase your medtech products, meet new clients, and expand your market reach at the industry’s largest gathering. 

The Utah booth is sponsored by World Trade Center Utah in partnership with the Governor’s Office of Economic Opportunity (GOEO). 

About MEDICA

MEDICA is the top medical trade fair in the world, featuring groundbreaking advancements in health technology, diagnostics, and laboratory equipment from thousands of exhibitors. Every November, MEDICA gathers international experts and business leaders to explore the latest innovations and learn from educational conferences, product exhibitions, and forums.  

why exhibit at medica? 

By attending MEDICA, your company will: 

1. Reach a global audience: With over 83,000 visitors and 5,300 exhibitors from almost 70 countries, MEDICA attracts a diverse, international audience. By attending, your company will access a vast network of industry leaders, investors, and customers from around the world.

2. Access new markets for revenue: MEDICA is held in Germany, offering a prime chance for your company to explore the EU market and unlock B2B partnerships within the region. Additionally, your company can connect with healthcare professionals from around the world, tapping into emerging markets and driving global sales growth.

3. Benefit from marketing and promotional support: WTC Utah can support your international presence through our strategic branding, matchmaking services, vast network, and targeted promotion before, during, and after the trade show. 

4. Go global without disrupting your annual budget: Through the SBA STEP Grant, which WTC Utah administers on behalf of the state of Utah, approved, eligible companies can minimize the hefty out-of-pocket expenses associated with international travel. 

APPLICATION

Participating in a shared booth significantly reduces the cost of an international exhibition as the Utah booth fee is just $500. Because individual exhibition spaces are limited, potential attendees will go through a competitive application process. Those selected will be determined based on the following criteria:

  • A company must be eligible to receive the SBA STEP Grant. Beginning on October 1, 2024, small businesses can apply for the SBA STEP Grant through World Trade Center Utah. Approved companies will receive funding to offset travel and lodging costs. The grant can NOT be used to cover the WTC Utah booth fee.  All grant awards require a 25% cash match by the recipient. 

  • Companies must have an export-ready product or service and a plan to grow global revenue through show attendance.

  • Companies must meet all application deadlines. 

  • Selected registrants must attend all orientation sessions before the trade show.

Application Instructions

  1. To indicate your interest in MEDICA, please fill out this form.

  2. If selected to exhibit, the WTC Utah grant administrator will contact you to complete your STEP application and instruct you on how to register as a co-exhibitor.

If you have any questions, please email Clay Smith at intlprograms@wtcutah.com.

“[Participating in MEDICA 2023] not only broadened our market reach but also provided invaluable insights into diverse market needs and preferences.” - Austin Horrocks, VP of Sales and Operations, VoluSol

View all upcoming events. →

Previous
Previous
October 7

One Utah Summit 2024 in Cedar City

Next
Next
December 3

ISPO Munich 2024