Location
Anaheim, Calif.
Date
March 4–6, 2025
Participation Fee
See options below
Application Deadline
January 13, 2025
Discover Utah’s natural innovation
Utah is celebrated worldwide for its stunning natural landscapes — and the state’s innovative food, supplement, and product companies are just as remarkable. These brands embody the spirit of Utah, bringing nature-inspired innovation to life.
We’re inviting Utah’s most forward-thinking natural brands to join us March 4–7 at Natural Products Expo West in Anaheim, Calif. Represent Utah in our shared booth space and connect with global leaders in the natural, organic, and healthy lifestyle market.
About Natural Products Expo West
With 85,000+ attendees, 3,500+ exhibitors, and visitors from 130+ countries each year, Expo West is the natural, organic, and healthy lifestyle product industry’s largest trade show. The show attracts retail superstars seeking innovative trends, including Aldi, 7-Eleven, Sprouts, Whole Foods Market, Costco, and Natural Grocers.
Curious if your product qualifies? Check out the Expo West standards guidelines here.
Secure your spot. Space is limited!
Only nine exhibitor spots and six visitor spots are available.
Don’t miss this chance to represent Utah’s natural product excellence on a global stage!
Please email Clay Smith at csmith@wtcutah.com with questions.
Grant opportunities available!
Small businesses can apply for the SBA STEP grant through World Trade Center Utah to help offset travel and lodging costs for Natural Products Expo West. Approved exhibitors and visitors may receive reimbursement of up to $1,000 or 75% of qualified expenses.
The grant can not be used to cover the WTC Utah participation fee. All grant awards require a 25% cash match by the recipient.
Please email grants@wtcutah.com with any questions.
Application deadlines
January 7, 2025
January 13, 2025
Participation application due (100% refundable if canceled by February 4.)
The Utah pavilion is sponsored by World Trade Center Utah in partnership with the Governor’s Office of Economic Opportunity.
